Another one bites the dust at RDA

"Reached over the weekend, (Dan) Lagani was tight-lipped about the circumstances surrounding his exit. Read more: Dan Lagani shown the door.

Once the mushroom clouds dissipate, the only things left on Earth will be cockroaches and Readers' Digest Condensed Books

Watts: Readers' Digest books become part of furniture.

RD Satire

This is a satire, but it's actually a better idea than anything the real leaders of Reader's Digest are coming up with nowadays:
Reader's Digest To Offer New Abridged Version

RDA Dismantling Continues

The Reader's Digest Association has unloaded Weekly Reader. Reports are that Scholastic bought the educational magazine for slightly less than $5 million. Wow! That's chump change. Barely enough to pay bonuses to upper management. But I guess it's one step closer to RDA folding completely.

RDA never really knew what to do with Weekly Reader. They're in a better place now, with a real publisher who actually, you know, makes money. Good luck to them!

So, what's next to go? Taste of Home? Children's Books? The magazine itself? Stay tuned.

RDA Fire Sale?

Publishing giant Meredith has purchased AllRecipes.com from Reader's Digest for $175 million. Meredith previously purchased the magazine Every Day With Rachael Ray from RD. As long as Meredith keeps getting a good deal, they'll continue to pick over the remains of the once-proud company that Lila and DeWitt Wallace created.

Reader's Digest is deep in debt and this infusion of cash will (barely) help make a dent in what they owe. Maybe just the higher-ups can give themselves nice fat bonuses now.

My prediction? Weekly Reader is sold off next, then Taste of Home, then RD's flagship Reader's Digest magazine. Then the current board of directors can close up shop completely, and Lila and DeWitt can spin one last time in their graves.